Thursday 31 January 2008

EdSun calls 2

David Black, the Edmonton Sun's new publisher, heard from readers last night - more than 200 in two hours.

An Edmonton Sun story says the open line to the "new kid on the block" covered a wide range of ideas for the tabloid.

"People want more local content. News, food, entertainment, travel, home tips, fitness columns, aboriginal content - you name it, they want more," Black says in the story.

As for their complaints, Black said callers made one message clear last night: "Don't mess with people's TV listings. They hate that."

What caught our eye, at the bottom of the story there is a "Got A News Tip? Click Here" link. Excellent idea if the news tip browser is a staffer with a nose for news.

A tip of the hat to Black for manning the phones for two hours. That kind of link to readers in the 1970s and 1980s helped create a lasting bond.

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